Home BrowardBeat.com Little Money For Broward Schools, But Plenty For PR Spinmeisters

Little Money For Broward Schools, But Plenty For PR Spinmeisters

Broward Schools’ bond program doesn’t have enough money to finish the promised renovations of crumbling classrooms. Yet the program paid a communications firm $800,000 last year to trumpet its successes.

A School Board audit released this month listed what Garth Business Solutions of Miramar did for the money.

No. 1  task for Garth was “compiling” a quarterly bond report.

No. 2 is web design for the bond program.

No. 3 is compiling newsletters, circulate and pamphlets.

Then there is graphic design, photography, copywriting and, my favorite, social media updates.

Oh, and “ad-hoc reports requested” by the schools “leadership.”

It took a seven-person bond communication team to accomplish all this. It adds up to roughly $790,920, says the audit.

By Buddy Nevins, BrowardBeat.com, excerpt posted on SouthFloridaReporter.com, June 22, 2020

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