Home Business Nordstrom Drops Ivanka Trump Brand (Video)

Nordstrom Drops Ivanka Trump Brand (Video)

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Ivanka Trump (Image: donate.donaldjtrump.com)

 Ivanka Trump may have an in at the White House, but it looks like her days inside a mall near you are over. Angeli Kakade (@angelikakade) has the story.

Ivanka Trump stilettos will soon be harder to find at Nordstrom.

The department store chain said on Thursday that it had decided to put the brakes on its relationship with Ms. Trump and removed her brand from a list on its site. “We’ve said all along we make buying decisions based on performance,” Nordstrom said in a statement. “In this case, based on the brand’s performance, we’ve decided not to buy it for this season,” referring to the spring.

A spokesman for the brand disputed Nordstrom’s assertion that it had not bought clothes for the coming season.

The move comes amid an effort by what is called the #GrabYourWallet campaign to encourage shoppers to boycott products with ties to President Trump, his family and his donors.

In November, Nordstrom defended its decision to sell Ms. Trump’s products. “We hope that offering a vendor’s products isn’t misunderstood as us taking a political position,” the company wrote on Twitter on Nov. 2. “We’re not.”

[vc_btn title=”More on Nordstrom ” style=”outline” color=”primary” link=”url:https%3A%2F%2Fwww.nytimes.com%2F2017%2F02%2F02%2Fbusiness%2Fnordstrom-ivanka-trump.html%3F_r%3D0|title:More%20on%20Nordstrom%20|target:%20_blank|”][vc_message message_box_style=”3d” message_box_color=”blue”]By the New York Times, excerpt posted on SouthFloridaReporter.com, Feb. 3, 2017

Video by Buzz60[/vc_message]