Two Houston bar owners are taking the term ‘booze hound’ literal. Buzz60’s Mercer Morrison has the story.
When Megan and Steve Long tell friends and customers about their newest venture, Good Boy Dog Beer, more often than not, they’re met with the same three questions.
One: Is it really for dogs? (Yes.)
Two: Is it alcoholic? (No.)
Three: Can I drink it? (Um, sure?)
The beer doesn’t exactly dance on a human palate, thanks to a complete lack of sodium. But that was never the intention. The Longs, who own Henderson Heights bar in the Sixth Ward and Reserve 101 downtown, wanted to create a new product that mixed two of their favorite things on the planet — beer and dogs, the Houston Chronicle reported .
They’re not pretending to be the first people with the idea. There’s been a scatter-plot of breweries offering pints for pups for more than a decade now. But they do seem to be the first in Houston, a city that has become increasingly dog-friendly in recent years, thanks to a growing number of patio bars willing to let four-legged friends tag along for Sunday funday. And that Fido-forward culture has helped the Longs find immediate success.
Within weeks of their launch, all three flavors of their beer — IPA Lot in the Yard, Mailman Malt Licker and Session.squirrel! — are available in 15 bars throughout the city, including Front Porch Pub and FM Kitchen and Bar, for a recommended price of about $5 a can. And they’re getting requests to ship cans across the country.
“Everyone likes the idea of having a beer with their dog, you know?” says Steve, who is 41. Still, while the Longs saw the potential in their brew from the very beginning, they had no idea it would take off so quickly. The entire idea began as a way to fix a problem in their own home.
Video by Buzz60/Mercer Morrison[/vc_message]
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