Perhaps spooked by the current climate on Capitol Hill, Halloween retailers say customers are ditching duds inspired by politicians and instead scaring up sales of costumes depicting hot-button political issues.
Jeff Watton, chief financial officer of yandy.com — which in past years debuted the “Make America Great Again” hat-wearing “Donna T. Rumpshaker” and “Donna T. 2.0” costumes — says for this Oct. 31, his company has “kind of moved on” from traditional get-ups made to look like President Trump and other politicians.
With many Americans simply OD’d on candidates and politicians, the costumes depicting White House hopefuls that might have been scooped up in an election year have “lost that luster.”
“Now it’s more of the political environment around the Trump campaign and things that have become synonymous with this administration,” Watton says.
That could be why the costume maker’s “Fake News” outfit is selling frighteningly fast.