Kia Motors America (KMA) today announced pricing for the all-new 2017 Sportage CUV. Offered in three trim levels – LX, EX, and SX Turbo, the all-new Sportage is priced aggressively with a starting MSRP of just $22,9901 for the FWD LX. The fourth-generation Sportage, Kia’s longest running nameplate, comes to market with a starting price that is lower than any competitor equipped with a powertrain comparable to Sportage’s updated 2.4-liter engine and six-speed automatic.
“In 2015, the final year of production for the outgoing Sportage model, sales were up 25 percent, which speaks to the appeal and staying power of that vehicle, and with our aggressive pricing strategy for the all-new 2017 model, we’re looking to continue that momentum,” said Michael Sprague, chief operating officer and EVP, KMA. “In a segment that’s primarily known for utility, we see the Sportage as a very compelling offer to those looking for stand-out design, intelligent packaging and engaging driving dynamics.”