
New Pop Tarts Mashed Up With Crazy Good™ Soda Pop Flavors A&W™ Root Beer and Crush™ Orange get a toaster pastry makeover

There must be something in the water in Battle Creek, Michigan that makes the folks who live there very creative, especially when it has to do with breakfast. Pop-Tarts® has been making mornings Crazy Good™ with fun flavors for years. Now, one of America’s toastiest pastries is taking tastes a step further by introducing its first varieties mashed-up with soda pop flavors – Pop-Tarts, inspired by iconic A&W™ Root Beer and Crush™ Orange.
“We’re always trying to surprise our fans with flavors they’ll love,” said Angela Gusse, director of marketing for Pop-Tarts. “Pop-Tarts and soda pop is a fun, new flavor combination – the Frosted A&W Root Beer and Frosted Crush Orange varieties are so different from our fruity and dessert-type tarts, and this is our first beverage-inspired flavor. We’re excited to welcome them to our Pop-Tarts family!”
Available at retailers nationwide in May 2016, new Pop-Tarts Frosted A&W Root Beer are bubbling with root beer-flavored filling, wrapped inside a golden crust, and are topped with sweet white frosting and brown, red and orange crunchlets. Pop-Tarts Frosted Crush Orange citrus-flavored filling will tingle your taste buds with its sweet white frosting and orange string icing.
Want to have a Soda-Mazing summer with Pop-Tarts? Follow @PopTarts411 on Twitter and Instagram, and check out Facebook.com/KelloggsPopTarts and YouTube.com/KelloggsPopTarts for more information on the new flavors and other exciting announcements.