
“The difference in experience from something that you actively despise or dread to something you’re actually looking forward to — that just blew my mind,” Winkler said. “When we landed after that flight, I told myself, ‘I have to find a way to do this again.’”
An increasing number of travelers like Winkler are willing to pay up for more comfort at 35,000 feet, a shift that’s prompting sweeping changes at U.S. airlines as they race to upgrade their onboard offerings.
Or, as travel analyst Henry Harteveldt put it: “It boils down to three words: Flying coach sucks.”
A first-class boom
When airlines talk about “premium” seats, they can mean several different things. On domestic flights, there is “first class” at the front of the plane. This typically means two seats on either side of the aisle instead of three, with more legroom and greater recline; priority boarding; free bags; and better food — hot meals on longer flights — and drink options.
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