A news story that’s been labeled false by Facebook’s third-party fact-checking partners sees its future impressions on the platform drop by 80%, according to new data contained in an email sent by a Facebook executive and obtained by BuzzFeed News.
The message also said it typically takes “over three days” for the label to be applied to a false story, and that Facebook wants to work with its partners to speed the process.
The data about the effectiveness of Facebook’s fact-checking partnership initiative was contained in a brief email sent today by Jason White, Facebook’s manager of news partnerships, to the company’s fact-checking partners.
“We have been closely analyzing data over several weeks and have learned that once we receive a false rating from one of our fact checking partners, we are able to reduce future impressions on Facebook by 80 percent,” White wrote.
A Facebook spokesperson told BuzzFeed News that the system begins to “demote” a story in the News Feed after a single fact-checker finds it to be false. The label is then applied to a link once at least two checkers rate it false.
Disclaimer
The information contained in South Florida Reporter is for general information purposes only.
The South Florida Reporter assumes no responsibility for errors or omissions in the contents of the Service.
In no event shall the South Florida Reporter be liable for any special, direct, indirect, consequential, or incidental damages or any damages whatsoever, whether in an action of contract, negligence or other tort, arising out of or in connection with the use of the Service or the contents of the Service. The Company reserves the right to make additions, deletions, or modifications to the contents of the Service at any time without prior notice.
The Company does not warrant that the Service is free of viruses or other harmful components
