By
“Add to cart” is getting conversational. Walmart and OpenAI are attempting to turn ChatGPT into a shopping destination, where users can stock up on groceries, find recipes, or plan a week’s worth of dinners without ever leaving the chat. The integration, which connects the chatbot to Walmart and Sam’s Club for instant checkout, marks the retailer’s most literal leap yet into what it calls “agentic commerce” — a world where the checkout line is a sentence in a chat window.
The announcement sent Walmart stock up around 3% on Tuesday morning, signaling that investors may see the chatbot checkout as more than a marketing play. It marks the second major OpenAI tie-in for Walmart this year, following its rollout of “Sparky,” an internal assistant used by 50,000 corporate employees.
The $648 billion retailer has spent years trying to shrink the gap between inspiration and transaction, from one-click grocery delivery to voice-activated reorders. Every major retailer is chasing the same thing: ownership of the intent layer, the moment a purchase idea forms. Amazon still dominates search-based buying, but ChatGPT’s conversational reach opens a new front: discovery that skips the browsing phase altogether and folds Walmart into the conversation. Tell ChatGPT you’re out of cereal or need a low-effort dinner, and the bot can surface meal ideas, pull ingredients from Walmart, build a cart, and process the order.
Disclaimer
The information contained in South Florida Reporter is for general information purposes only.
The South Florida Reporter assumes no responsibility for errors or omissions in the contents of the Service.
In no event shall the South Florida Reporter be liable for any special, direct, indirect, consequential, or incidental damages or any damages whatsoever, whether in an action of contract, negligence or other tort, arising out of or in connection with the use of the Service or the contents of the Service. The Company reserves the right to make additions, deletions, or modifications to the contents of the Service at any time without prior notice.
The Company does not warrant that the Service is free of viruses or other harmful components
This article originally appeared here and was republished with permission.
