The NFL is cracking down on the resale of Super Bowl tickets by players, coaches and club employees.
The league plans to fine more than 100 players and roughly two dozen club employees who were found to be in violation of the NFL’s Ticket Resale policy in connection with Super Bowl 59 tickets, according to an internal memo from the league’s chief compliance officer, Sabrina Perel, that was viewed by CNBC.
An investigation found that those players and personnel were selling these tickets to resale “bundlers” at a profit, according to the memo.
Players will be fined 1.5-times the face value of the tickets they sold, and employees will be fined twice the face value, according to a person familiar with the matter who declined to be named speaking about nonpublic details.
Non-player personnel found in violation of the policy will also lose the ability to purchase future NFL tickets, according to the memo.
The league prohibits employees and players from selling NFL game tickets acquired from their employer for more than the ticket’s face value or more than the employee originally paid — whichever is less.
The league is also taking steps to enhance compliance training ahead of Super Bowl 60 and said it will increase penalties for future offenses.
“No one should profit personally from their NFL affiliation at the expense of our fans,” Perel wrote in the memo.
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